Mi Escuelita


Problem

Develop a brand identity, website, and print advertisements for a spanish immersion preschool and daycare

Solution

Using a minimalist aesthetic to focus attention on the strength of the progarm's curriculum and faculty, I prioritized the use of color and scale to create an environment that feels clean, professional, well-kept, while also remaining curious and playful.






AWARENESS CAMPAIGN

The benefits of a Spanish immersion preschool and daycare are obvious to folks that already have their children enrolled in one, but are often lost on those that don't. These print ads are intended to promote the benefits provided by a program like Mi Escuelita as well as the role that the school plays in a our greater social experience.